There were more out-of-state visitors to Montana in 2015, but overall, they spent less money than the previous year, according to a new report from the University of Montana Institute for Tourism and Recreation Research.
The Institute for Tourism and Recreation Research at the University of Montana estimates 10.9 million nonresident travelers spent $3.9 billion in Montana in 2014, according to a recently completed study.
Institute Director Norma Nickerson said the actual number of visitors was down, but the amount they spent in Montana was slightly higher...
There's no doubt about it, Montana is a real hit with out-of-state visitors. A new study released recently by the University of Montana Institute for Tourism and Recreation Research reveals a huge percentage of unsolicited comment cards contained nearly universal enjoyment of the state.
The Institute for Tourism and Economic Research at the University of Montana recently completed a study of the eight counties in what is called Glacier Country. Non-resident travel contributed over $250 million dollars to the economy of Missoula County alone.